For the most part this is a very educational and pleasing experience. However, there are a few blockades to blog reader experience that I feel especially compelled to point out. The following observations are applicable for any business blog:
(1). Why oh why must so a lot of blogs make it difficult to donate to? Get an RSS button up above the fold. Add your RSS url to an auto discovery tag in the head template. If you really want to capture extra readers, add an RSS to email choice like the one accessible at Feed blitz.
(2). Putting a lot of background ads (especially un-customized ads) on top or within the posts is just plain unsightly and tiresome for the reader. Seeing those ads instantly drops credibility for the blog and makes it look anxious.
(3). don’t make readers register or login to make a comment. What, you’re too lazy to administer all the observation spam? Or install a better spam sieve? You’re lucky to get people to your blog in the first place. Why make it not convenient to interact?
(4). Please don’t publish content in PDF of MS Word format that would be just as fine as a web page. I hear you saying, what? Yes, there are a a small number of blogs out there that post using a blog contented management system, but publish longer articles, white papers, etc in other formats. At least advise readers before they click on the connection.
(5). you have such great content, why is it so difficult to find? Biggest offenses in this area are: No archives, no group, no tags and no site search. C’mon people, this is easy stuff to put into practice and if you’re manufacture it difficult for users to find your previous posts, chances are search engines aren’t having an easy time of it either. Just since it’s a blog doesn’t mean people appreciate you every day and don’t call planned for to see past posts. Show documentation chronologically and by category. Offer related posts and recent posts. Provide users multiple ways to find past content and you’ll increase repeat visitors as well as new visitors via investigate.
(6). If you are gracious sufficient to permit readers to make comments, possibly responding to a few might be a thought? For those blogs that get a lot of comments, this can be hard. Particularly if you’re busy responsibility your regular job and don’t have a lot of time to spend on the blog all day. However, getting commentary is one of the best signals of how well your content is resonating with readers. Most blog software will ping you an email when commentary are made, so there’s no excuse not to make an look.
(7). Not bring out the date or the name of the author of the blog post is one of my pet peeves. I like to know the post is existing and I always like to be familiar with who (real or persona) has written the post. Otherwise, it looks like a trick to make the blog seem updated when it’s not.
